Social Media 201 Conference at Microsoft’s Conference Center: taking your social media efforts to the next level of engagement, profitability, and ROI

Posted on19. Mar, 2010 by Brent Dance.

REDMOND, Wash. March 18th, 2010 – On April 15, 2010 the Social Media 201 Conference will be hosted at Microsoft’s Conference Center in Redmond, Washington. Social Media 201 is designed to help organizations take their social media strategy, tactics, and implementation to the next level of customer engagement, profitability, and ROI. This one day event [...]

Continue Reading

Twitter Tools: a conversation about Twitter in 140 characters or less

Posted on16. Dec, 2009 by Brent Dance.

“Twitter Tools” is the fifth and final part of our 5-part educational series that rolls through a dialogue between Twitter Tina (Twitter fan) and Twitter Tom (Twitter skeptic) in blurbs of 140 characters or less. The fifth part focuses on the available applications to make the most of Twitter.
To learn more, check out the [...]

Continue Reading

Seven strategies and tactics: a conversation about Twitter in 140 characters or less

Posted on15. Dec, 2009 by Brent Dance.

“Seven Strategies and Tactics” is the fourth part of our 5-part educational series that rolls through a dialogue between Twitter Tina (Twitter fan) and Twitter Tom (Twitter skeptic) in blurbs of 140 characters or less. The fourth part focuses on various strategies and tactics to make the most of Twitter.
To learn more, check out the [...]

Continue Reading

5 Incredible Viral Videos About The New Web

Posted on13. Oct, 2009 by Brent Dance.

For a video crash course on how the social and information rich web has changed, is changing, and will change us all, check out our quick and simple compilation of YouTube videos.
We scoured Web 2.0-related videos and storyboarded what we thought to be the key concepts. Interestingly enough, the sequence of the compilation seems to [...]

Continue Reading

Three years of analysis later, McKinsey says YES, Web 2.0 technology brings business results

Posted on25. Sep, 2009 by Brent Dance.

Call it a culture shift, call it new technologies, call it a consumer fad, call it what you will, Web 2.0 is worth it for business.

Web 2.0 is worth it for business

McKinsey Quarterly’s “Global Survey” analyzed responses from 1,700 executives to derive the business benefits gained from using Web 2.0 tools across three areas: internal [...]

Continue Reading