Fresh Culture | Fresh Consulting - full service business consultants focusing on emerging web technologies for business results

Our “Fresh” Meeting

Posted on21. Jul, 2010 by Elisha Terada.

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In the spirit of trying to keep our minds “fresh”, we had an important “company meeting” at the closest freshest place possible: Crossroads Par 3 Bellevue 9-hole Golf Course. It was close enough to make this mostly a lunch hour event to not interrupt our timely client work. We had some fresh first time golfers [...]

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Once You’re Lucky, Twice You’re Good

Posted on17. Jul, 2010 by kate@freshconsulting.com.

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I just have to say—I love that title! Wish I could take credit for it myself, but it comes from a fascinating book by Sarah Lacy along with the subtext ”The Rebirth of Silicon Valley and the Rise of Web 2.0.”
I read it when I first got to Fresh Consulting and the guys were throwing [...]

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The Future Battle For Digital Readers Is Not iPad vs Kindle… It’s Vook vs. Book

Posted on02. Apr, 2010 by kate@freshconsulting.com.

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A few months ago, with the launch of the iPad, the question on everybody’s mind was whether Apple was going to decimate the Kindle with a device that had nerds everywhere salivating with gadget lust.
On that day, Fresh Consulting office was abuzz as everybody gathered in the main space (described as the War Room from [...]

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Giving Fresh Blood and Learning How Social Media Saves Lives!

Posted on26. Jan, 2010 by kate@freshconsulting.com.

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So this past Christmas season I thought… what’s a creative way that our team could give back to people for the holidays? Sign up to give gifts to needy children? …Not that it’s not a worthy cause, but it just didn’t feel like the right event for our team. And besides, asking a bunch of [...]

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Ten Ways You Know You’re A Web 2.0 Nerd

Posted on12. Dec, 2009 by kate@freshconsulting.com.

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I recently returned from the Enterprise 2.0 conference in San Fran. As I was coming down the escalator to go to one of the keynote talks, one of my colleagues turned around and gave me an… um… strong stare of confusion? embarrassment? horror? as I pulled out my pen and notebook…apparently pen and paper are [...]

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Working with the Net Gen

Posted on02. Nov, 2009 by kate@freshconsulting.com.

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I knew that our company was founded by a younger team. I knew they insisted it was part of the company’s strength for delivering fresh thinking. And over the past few years every so often I would come across articles on Generation Y, so I had a vague idea that there were some new technologies [...]

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So Is This The Apple Store…Or The Apple Spa?

Posted on14. Oct, 2009 by kate@freshconsulting.com.

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About a week after starting at Fresh Consulting, I’m in the conference room for one of my first team meetings. Everything is going well and I’m getting to know the different personalities of the team (more on that later). From what I can see everybody here is smart and intense, but they also like to [...]

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A Tale of Two Offices

Posted on04. Oct, 2009 by kate@freshconsulting.com.

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Our office space is small, and quickly I’m seeing that the divide is not only just a physical one, but a difference in work philosophy and atmosphere.

The War Room

In one room are two strategy consultants and one lead computer scientist, Jeff, Brent and Steve, accompanied by several hired employees or contractors. In there, the light [...]

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My First Day at Fresh Consulting

Posted on25. Sep, 2009 by kate@freshconsulting.com.

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My name is Kate London, and I just started as an account executive at Fresh Consulting. I was brought in by Mike Whitmore–the President, and my direct boss.
On my first day I find out that Mike and I are going to be office mates. Part of the company culture is that sharing space means it’s easier to collaborate on [...]