My First Day at Fresh Consulting

Posted on 25. Sep, 2009 by kate@freshconsulting.com.

My name is Kate London, and I just started as an account executive at Fresh Consulting.  I was brought in by Mike Whitmore–the President, and my direct boss.
On my first day I find out  that Mike and I are going to be office mates.  Part of the company culture is that sharing space means it’s easier to collaborate on [...]

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Three years of analysis later, McKinsey says YES, Web 2.0 technology brings business results

Posted on 25. Sep, 2009 by Brent Dance.

Call it a culture shift, call it new technologies, call it a consumer fad, call it what you will, Web 2.0 is worth it for business.

Web 2.0 is worth it for business

McKinsey Quarterly’s “Global Survey” analyzed responses from 1,700 executives to derive the business benefits gained from using Web 2.0 tools across three areas: internal [...]

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The Fresh Consulting Logo unveils its simple yet sophisticated story

Posted on 28. Aug, 2009 by Jeff Dance.

Our ideal for the Fresh Consulting logo was for it to be simple, yet sophisticated.  In fact, long before we settled on the name Fresh Consulting, we were thinking of naming our group the “Occams Razor Group.” In summary, “Occams Razor” means “simple yet sophisticated.” A beautiful principle and a lofty goal [...]

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Mike Whitmore tells his story on why he joined Fresh Consulting

Posted on 17. Jul, 2009 by admin.

In an interview for a documentary on entrepreneurs, Mike Whitmore tells his story about why he joined Fresh Consulting.

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The Impact of Social Media Marketing

Posted on 06. Jul, 2009 by Jeff Dance.

A video produced by Fresh Productions to help others understand the shift to the social web, the rise of 2-way conversations and the importance of marketing differently in today’s world of social media and social networking.

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Enterprise 2.0 Tech delivers More Knowledge Assets (3 of 10)

Posted on 03. Jan, 2009 by Jeff Dance.

More Knowledge Assets (part 3 of 10-part Enterprise 2.0 series introduced here)
Enterprise 2.0 effectively aggregates knowledge, building 21st century assets
Aggregating the collective knowledge of your employees creates an immensely powerful asset.   For example, consider one employee that regularly writes a blog post about findings from project work OR posts project deliverables to a community space [...]

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Enteprise 2.0 Tech delivers more Connections and Relationships (2 of 10)

Posted on 01. Jan, 2009 by Jeff Dance.

More Connections and Relationships (part 1 of 10-part Enterprise 2.0 series introduced here)
Discovering communities or individuals with similar interests not only aid in cross functional collaboration, but also in cross functional relationships. Emphasis on communities, groups, personal profiles, and social networks increases connections and relationships.
Initiating relationships is much easier
Some online relationships are light and some [...]

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Enteprise 2.0 Tech delivers more Communication and Collaboration (1 of 10)

Posted on 31. Dec, 2008 by Jeff Dance.

More Communication and Collaboration (part 1 of 10 part Enterprise 2.0 series introduced here)

Emphasis on OPEN TRANSPARENCY increases collaboration and communication
One of the best things about incorporating enterprise 2.0 software is that it makes you and your work transparent, such as:

who you are (i.e. profiles and talents)
what are working on (i.e. projects and status [...]

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Enterprise 2.0 technology delivers MORE value in a new way (Intro to 10 part series)

Posted on 29. Dec, 2008 by Jeff Dance.

Enterprise 2.0 tech is web-based technology that revolves around people, often referred to as Enterprise social software.
It’s different than traditional enterprise software because it is designed for people first, not just processes.  It connects employees and helps people collaborate and communicate effectively rather than work in siloes.  It empowers employees to add their voice and [...]

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We spend our whole life trying to ensure security, but Entrepreneurial Innovation is all about risk!

Posted on 26. Oct, 2008 by Jeff Dance.

Our Safety Net of Insurance

We spend our whole life trying to buy security from the unknown, to ensure KNOWN outcomes so that we are protected from everything that might be UNKNOWN…such as a death, a car accident, a fire.
We got life insurance, healthcare insurance, car insurance, disability insurance, homeowners insurance, personal property insurance, casualty insurance, [...]

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