Archives

Wikipedia is the 7th most visited site in the world and one of the most debated resources in academics. Two years ago, my co-founder Steve and I had our own great debate and discussion over the use of Wikipedia for knowledge. It ended in a consensus: Wikipedia is the first place to look and the …

It’s a sad day at Fresh Consulting. Brent Dance steps away from full time rock star to part time leader this month as he starts getting ready for his MBA program at Dartmouth Tuck (rated #1 by Wall Street several times) in August. It’s a sad day because we won’t have the pleasure of working …

With so many options and so much noise online about which social media channels your company should use, it is important to understand that not every social media channel is right for your business. Not only that but not every social media channel achieves equal benefits or meets the same objectives. Each channel has its …

[via Fresh Consulting] On June 3rd, 2011 at the Microsoft Conference Center in Redmond, Washington, six legit social media managers from established brands, the author of Engage!, three top-tier social media consulting firms, and the President of WOMMA will share their knowledge, strategies, stories, and tools of how you can engage at the next level. …

Your social media execution starts with L.I.S.T.E.N! We believe social media execution starts with listening. Period. It’s one of the most important elements forgotten, hence the acronym. But there is more to it than that! We put together these KEY points for approaching and evaluating your social media execution. Now we are looking for your …