Design

Usability Testing

Usability tests measure how efficiently and effectively a user completes goals with a product, providing researchers with actionable insights to improve designs. At Fresh, we offer usability testing to our partners to optimize their products and services.

Get Started

Contact Us

Have a project?

Connect with our usability specialists to discuss your challenge and how we can help.

First Name*
First Name
Last Name*
Last Name
Email*
Company*
Tell us more about your project...*
How did you hear about us*
By submitting this form, you agree to Fresh Consulting’s Privacy Policy

Test early and often to decrease risk and maximize results

Investing project resources in testing allows you to validate a prototype or product with actual users, decrease the risk of failure once it reaches the market, and get a sense of which features are necessary versus nice-to-have. These insights are essential as you create your product roadmap.

Enlist Fresh’s UX researchers and designers to test your product with real users, decrease the risk of failure, reduce the high cost of ineffective design work, and make your product acceptable for its target users.

Eight methods of UX testing

Over years of working with clients to create best-in-class designs, we've developed a process around eight core methods. Working with you, we decide what tests are appropriate for your project to bring maximum value and ROI.

1 / 8

Trust Test

In five seconds, measure a user’s confidence and the design’s aesthetic credibility.

Impression Test

In five seconds, measure the user’s gut reaction to the design.

Comparison Test

Compare two or more alternatives and aggregate statistical results.

Blur Test

Blur images to evaluate what calls attention on the page.

Time-Based User Tasks

Observe whether users are successful in completing tasks, measuring time to complete.

User Observation

Analyze users completing tasks on key pages, with video capture for post-analysis.

User Surveys

Administer surveys to identify pain points, get suggestions about opportunities, and rank features.

Automated Visitor Screen Recording

Analyze user behavior via screen recording or eye-tracking.

Related design capabilities

Explore our other creative services, which allow our team to solve challenges for your organization and others, regardless of size, industry vertical, or product category.