Brad Melmon

Brad received his Bachelor of Science in General Engineering from Stanford University. He has worked as a product designer and mechanical engineer at multiple world-class design consultancies and companies. He built, staffed, and managed small to medium product development consultancies on the West Coast and Shanghai, China.
Brad’s lifelong identity is wrapped in creation. Working solo or as team leader, his work includes a supercomputer, toys, cellular devices, yogurt cups, toothbrushes, bike racks, and a wide range of camera and mobile accessories.

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Industrial Design, Mechanical Engineering, Product Development

Physical Product Design — Confessions of a Reformed Self-Proclaimed Non-Associative CAD Guru

Greetings!  I’m Brad Melmon, a lead mechanical engineer, (ME) at Fresh Consulting. I’m writing an interactive blog with two parallel threads covering the evolution of physical product design, mechanical engineering, associative CAD systems, master modeling, and more: I’ll attempt to dive a little deeper into detail with each post than shorter blogs do. To that
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Industrial Design, Product Development, Product Strategy

The Power of Master Modeling in SolidWorks

This blog thread assumes that you are familiar with or are a SolidWorks user (‘23 and up). These posts should help you understand how to use master modeling and the choices it brings to real-life product design & development process in fields including consumer electronics & accessories, medical device development, other subsectors of healthcare, and technology product development in
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