Gerardo Aranda

Prior to joining Fresh, Gerardo co-founded and served as CEO of Atomic32, a Mexico City software team serving 60% of Mexico’s regional banks.

His career spans managing strategic planning and projects for Walmart, including the transition of Mexico’s largest restaurant chain, and strategy and operations for FinTech venture capital.

He holds an International Master of Business Administration and a Bachelor of Science in Industrial Engineering.

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AI/Machine Learning, Digital Transformation, Innovation as a Service

The Power of Artificial Intelligence in Fintech

Artificial intelligence in fintech—an exciting revolution Artificial intelligence in fintech is transforming the financial world. Generative AI has caught the most headlines recently, gaining popularity due to its seamless ability to generate images, videos, and text from prompts. But AI’s reach in the financial world goes much further.  For companies willing to invest, AI can
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