Software

Custom Web Application Development

Custom web applications provide efficient server-based tools for various use cases, from cloud-based file storage to E-commerce platforms. Partner with Fresh to create and develop custom web applications, built on a foundation of quality code, that scales as your user base grows.

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Custom web app development tailored to your business processes

Although a custom web app development company could specialize in only one technology or one approach, Fresh’s strength lies in the customization process. We’re a tech-agnostic agency. Our custom web app developers and business analysts frame each client’s challenge as a unique problem to be solved. Our custom web application development team will spend time and effort upfront understanding your specific business requirements before choosing the optimal tools and technologies for web development projects.

Fresh’s custom web application development clients come to us with ideas for new products or a need for technical augmentation. They leave with progressive web apps and customized solutions scaffolded by robust, easy-to-maintain code bases and strategies for scaling in the future.

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Custom web applications that are iterative and agile by design

During a collaborative research and consultation phase, the Fresh team will spend time understanding your ideas so that we can begin turning them into truly progressive web applications. Fresh designers, working in collaboration with web app developers to understand technical requirements, will take your initial concepts and translate them into wireframes, mockups, and prototypes of mobile apps, web portals, and more.

Our cross-disciplinary team of web application developers integrates the system with your existing technological infrastructure if desired, using cutting-edge tools to bring your application to life. Whereas some agencies take a waterfall approach of developing custom web applications in a rigid sequence, Fresh employs a highly iterative process where strategists, designers, and developers of custom web apps can work closely so that every aspect of your web application is integrated and seamless.

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End-to-end custom web application development services

Mobile services strategy

Over half of the world’s website traffic happens on mobile phones—that includes your users. At Fresh, we develop hybrid mobile apps and progressive web apps that ensure quality mobile responsive experiences on the devices your customers use.

Custom web services

Web services handle key data exchanges like account creation and order placement on your application’s back-end. We implement single web services to serve your users as efficiently as possible, whether your app is accessed by a browser, phone, or another device.

Feature roadmaps

When adding features, we ask targeted questions to find the perfect mix of simple innovation and sophisticated functionality. When assessing the problem you are trying to solve we help you explore novelty and understand convention, with every feature acting in service to the overall product experience.

Design and UX

Our approach begins with understanding your users, their behaviors, and their needs at a deep level. We prototype and test application design concepts, acquiring early user validation before high-fidelity production before development.

Software testing

Unit tests, functional tests, and browser tests ensure that your end product is bug-free, safeguarded long term against anything that would compromise the integrity of your application’s user experience.

Maintenance & support

From vetted code quality to comprehensive development testing, our team ensures that when maintenance does happen, it’s simple, straightforward, and cost-effective.

Database solutions

Your optimal data storage solution will depend on factors like your industry vertical, devices your users prefer, and the size of your customer base. Our team will recommend a database solution customized to your specific application for high performance and data integrity.

Powerful back-end and CMS

There are dozens of unique back-end strategies, and right one of your product will depend on factors unique to your application. Whether web API or straight MVC, cloud architecture or React, our software architecture is built on on maintainability, scalability, and code craftsmanship.

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Complex web applications geared for efficiency and cost-effectiveness

What truly sets Fresh apart is that we strategically plan how to build your app to be less expensive to maintain in the long run. As your organization achieves more success and recognition, your user base will grow. We integrate features intentionally, ensuring that the code is written so future web development workers can easily step in and contribute, adding greater levels of functionality.

Throughout the development process, we conduct extensive internal code reviews, ensuring that internal frameworks are easy to read, easy to reason, and easy to customize. Not only will the user experience be seamless, but with a principle-driven approach to development, Fresh developers create web apps that are built for scalability.

Our proven web app development process

Explore our approach to creating efficient server-based tools for various use cases, from cloud-based file storage to E-commerce platforms, built on quality code and designed for scalability.

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